To help you get started with your Holiday Season ad campaign and attract more holiday shoppers, the Bing Ads team is providing all users that are not part of the the Bing Ads program $100 ad credit for free as a signing-up bonus. You can spend this credit advertising on the Yahoo! Bing Ad Network.
How to get the free $100 credit?If you are a Bing Webmaster Tools user that has not yet signed up with Bing Ads, check your inbox where you get your usual Bing Webmaster notifications for a special offer email from Bing containing your coupon code, the instructions on how to get into the Bing Ads program, and the exact offer details pertaining to your country.
On top of that, Bing will start reminding you of this opportunity and your coupon code inside Webmaster Tools itself. Simply look for the little banner at the bottom of the Webmaster Tools navigation menu when you've logged into one of your sites. It will look something like this:
A click on this banner will reveal your coupon code and provide you with instructions and the exact offer details. You will also find a copy of the offer in your Message Center once you log into Webmaster Tools. This comes in handy in case you either missed the invite email or in case you never ticked the right communication preferences box in your Webmaster Profile.
Now you will get $100 in free advertising credit just for signing up with Bing Ads!
Why use Bing Webmaster Tools?Bing Webmaster Tools is being used by many webmasters, site owners, and search marketers who like to stay up-to-date on how their web site is performing in Bing and Bing-powered search results.
Millions of content publisher share their Sitemaps, Crawl Preferences etc, allowing their websites to shine on Bing.com, Yahoo!, and other places powered by Bing. As such, Bing Webmaster Tools is certainly an essential set of tools to master to be successful in in Bing and Bing-powered search.
The caveatRight now, the offer is only available in the following countries (Please note that the offer amount and currency varies by country/region as well)
Argentina, Australia, Austria, Brazil, Canada, Chile, Colombia, France, Germany, India, Italy, Mexico, Netherlands, New Zealand, Norway, Peru, Spain, Switzerland, United Kingdom, United States, and Venezuela
Happy advertising! :)
(Originally appeared on Bing webmaster blog)